Experiential Brand Activation
ABOUT THE EVENT
Cardtopia, a groundbreaking event hosted by The United States Playing Card Company, the oldest and largest card manufacturer in the world, made its debut at Moonlight Studios NYC and the iconic TED World Theater. This event, featuring guest appearances by the multi-talented Neil Patrick Harris and an impressive line-up of magicians and entertainers, marked a significant moment in the world of playing cards. As a global platform, Cardtopia unites diverse communities of card enthusiasts, encompassing collectors, aspiring magicians, cardists, gamers, poker players, and those who admire the artistry of playing cards.
The event offered a variety of master classes, talks, and performances from world-renowned talents, providing an immersive and memorable experience for everyone involved. Attendees from various card-related communities had the opportunity to engage in these enriching activities, enhancing their skills and knowledge in their respective card-related interests.
One of the highlights of Cardtopia was the introduction and sale of exclusive new products and limited edition collaboration decks. These offerings gave card enthusiasts a first look and opportunity to acquire the latest innovations in playing card design and technology. This event wasn’t just a gathering; it was a celebration of the rich culture and diversity within the card enthusiast community, offering a unique platform for learning, exchanging ideas, and celebrating the timeless magic of playing cards.