Ledger Op3n
NFT.NYC
ABOUT THE EVENT
As a part of NFT.NYC, Moonlight Studios NYC hosted the highly anticipated Ledger Op3n experiential event which highlighted the next phase of the Web3 revolution. The full-day experience included a press-only morning followed by an afternoon that was open to the public and included activations, keynote presentations and panel discussions. Dynamic lighting and integrated 3D and digital displays transformed the Moonlight Studios venue into an immersive experience where guests felt transported to Ledger’s very own custom space. Upon entering the venue, strategically placed two-way mirrors greeted guests with animated content, followed by LED columns and a replica of the Ledger hardwallet encased in glimmering resin atop a pedestal. Visitors were also able to view an impressive pop-up retail inspired backdrop. The roster of well known speakers included Bobby Hundreds, Betty (of Deadfellaz), Shannon Snow (of World of Women) and Josh Hubberman (of CTHDRL) among others and provided guests with a sneak peak into the next phase of Web3. More than 1,000 guests attended, including professionals in the Web3, crypto and decentralized finance industries, with several celebrity fashion icons in attendance.